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New YouTube Shorts Monetisation Programme Launches in Bid to Entice Creators

A new YouTube shorts monetisation programme went live on February 1, 2023, as part of a bid to lure creators and viewers to the platform and away from competition TikTok. The scheme is based on a new revenue share model because adverts are inserted as users scroll through the short-form videos from a range of

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Podcast: Here’s What Publishers Need to Give up in 2023

What should publishers be looking to change in 2023? Journalist, lecturer and trainer Adam Tinworth has thoughts. Some of them are going to be controversial. He joins host Charlotte Henry to, amongst other things, urge SEO practitioners to give up their keyword spreadsheets, journalists to get off Twitter and everyone to be a bit more

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Apple TV+ Unveils Trailers For Upcoming Shows

Apple TV+ is presenting at the Television Critics Association 2023 winter convention today, giving details of upcoming shows. A few new trailers have also been released, giving fans a chance to see what is coming up on the streaming service. “Shrinking” “Shrinking” is from “Scrubs” and “Ted Lasso” producer Bill Lawrence. It stars Jason Segel

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